The Kwik-E-Mart chain was started somewhere in the Himalayas, where the world's first convenience store still stands on a mountain peak (even though it's not a very convenient location). Visiting pilgrims are allowed to ask three questions of the resident guru. Apu's visit was rather spoiled by Homer's three questions, "Are you really the founder of Kwik-E-Mart?", "Really?" and "You?".
Apu was fired from his job after Homer was poisoned by tainted meat he bought at the Kwik-E-Mart. He was replaced by James Woods, who was studying to be a convenience store clerk for a role in an upcoming movie. Apu was re-hired a short time later after he foiled a robbery attempt at the Kwik-E-Mart and saved James Woods' life. Apu was shot during the attempted robbery.
Apu is known as a legend in the realm of Kwik-E-Mart employment for working for over ninety-six hours in one shift. During the shift he experienced a hallucination in which he thought he was a hummingbird and tried to drink nectar out of Sanjay's head.
A few real-life retailers have attempted to capitalize on the Kwik-E-Mart name. For instance, there is a chain of "Kuik-E-Mart" stores in Minnesota.
The Lego version is larger than 742 Evergreen Terrace and was created using bricks ordered from the Digital Designer programme.