Creative personalities from around the world were given LEGO toys and asked, "What Will You Make?". Sean provided LEGO sculptures and displays for a gala event showcasing the pieces in an international design gallery.
About this creation
JUNE 2003 - NEW YORK. Creative personalities from around the world including Kenneth Cole, Sophia Loren, and Courtney Cox were given LEGO toys and asked, "What Will You Make?". Over 50 creations were installed in an International Design Gallery at The Altman Building in New York's Chelsea arts district for a gala event hosting media, celebrities, and creative personalities from around the world. Press release, on lego.com
Sean's LEGO New York landmarks set the stage for a TV interview with LEGO Master Builder Peter Grinsell.
Sean's Empire State Building was installed as the centerpiece for the International Design Gallery, and was flanked by creations built by over 50 international creative personalities, including Kenneth Cole, Lulu Guinness, Sophia Loren, and Claudia Schiffer.
Also at the event
Around the room The main area had several tables set up where press, celebrities, and children could all build. Veteran MasterBuilder Karsten Kristensen (left, second photo) and Guy Bagley (center, second photo) help the intenational press get into the "LEGO spirit". Life-size LEGO children at the entrance, greeted visitors.